Work

Selected work, by client.

A selection rather than the full list. A lot of what I write is ghostwritten or behind a login, so if you'd like samples in a particular field, ask and I'll send them.

DailyAI

Writer and reporter · 2023–2025 · around 700 pieces

Two years of daily news, interviews and long-form features on AI. These are the long reads.

HBK, IMI and Hoymiles

Engineering · Test and measurement · Fluid control · Solar

Published under the brands' names, so samples on request. More on the engineering page.

  • HBKNVH testing and the Fusion-LN data acquisition platformTechnical
  • HBKCustomer case study with NASACase study
  • IMIValve manifolds and energy saving in fluid controlTechnical
  • HoymilesSolar and microinverter content for installers and homeownersProduct

Vestd

B2B · Equity management · 50+ pieces since 2022

Equity, tax and governance explained for founders, since 2022.

Cerebrum DAO

Head content strategist · DeSci · Tokenised IP

Head of content through $1.86M of raises and a clinical trial, and content for Ledex, a real-world asset tokenisation platform. Case study →

Also Gartner, Panasonic, Epicor, Data Interchange, the Royal Mint and Age Times.

AI Marketing School

Newsletter · 2025 · Read by teams at Apple, Microsoft, Fidelity, Lyft and Forrester

AI-assisted marketing, with news and analysis followed by a tutorial. It was where I worked out what gets content cited by AI search, and the method now runs for clients.

The Independent

Technology writer and reporter · 2023–2025

Windows, solar and renewables guides for the Independent Advisor.

Federation of Master Builders

Consumer guides · Windows · Solar

Buyer's guides that give homeowners a straight answer.

Birdfact

Nature and science · 400+ articles · 2021 onwards

Four hundred-plus articles that helped build the site. Case study →

Samples in your field

Tell me the sector and the format and I'll send the closest matches.

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