Engineering · Test and measurement · Industrial · Energy
Engineering content that engineers will read.
Technical articles, application notes, case studies and product content for manufacturers in test and measurement, fluid control, solar and industrial software. Researched from the datasheet and the engineer, and checked by your team before it's published.
Why engineers stop reading technical content
Marketing-led pages avoid specifics, so a specifier learns nothing. Engineer-led pages are all specifics and no argument, so a buyer can't act on them. The useful piece does both. It's precise enough to be trusted and organised enough to be followed.
From datasheet to finished article
It starts with the product itself. The datasheet, the application notes, the standards it's tested to, and an hour with the engineer who knows where it's strong and where it isn't. From that I write to the reader's order of questions. What it does, how it compares with the alternative, what the figures mean in a real installation, where the limits are. Every number is traced to a source your engineers can check, and the draft goes to them before it goes anywhere else. Title, headings, meta description and schema are in place on delivery, because technical buyers find these pages through search like everyone else.
Experience with HBK, IMI and Hoymiles
HBK, on NVH testing, the Fusion-LN platform and a customer case study with NASA. IMI, on valve manifolds and energy saving in pneumatic systems. Hoymiles, on microinverters for installers and homeowners. Panasonic, Epicor and Data Interchange, on technology, manufacturing software and supply-chain integration.
Sam delivered a really great set of findings. They were appropriate, well-referenced and laid out in a consistent and clear manner that made them easy to understand.
Upwork review, research for a non-fiction book
Sam is a knowledgeable and skilled writer who delivered the required work quickly and to a high standard. He immediately understood any feedback.
Upwork review, "Content writer needed for accounting articles", 2025
The test
If the engineer stops reading, nothing else on the page matters
Technical buyers forward what they trust. Give them the real figures and the real caveats and the page does the selling for you, long after the trade show is over.
Brief a technical piece →Questions people ask
Questions about engineering content
What engineering sectors do you write for?
Test and measurement, fluid control and pneumatics, solar, manufacturing software and consumer electronics so far, and the method carries over. If I can get the datasheet and an hour with your engineer, I can write about it.
Do you have an engineering background?
No, I'm a writer. I work from datasheets, standards, application notes and interviews with your engineers, and your expert reviews every draft before it goes anywhere.
Can you interview our engineers?
Yes, and it's usually the best way to get a piece right. Half an hour with the expert, a draft they check, and a final that reads like a person wrote it.
What formats do you write?
Application notes, technical articles, case studies, white papers, product pages, knowledge base content, buyer's guides and ghostwritten pieces for trade press.
Will it rank and get cited by AI search?
If it's written properly, yes. Engineers search in specifics and AI tools cite specifics. Definitions, figures, standards and named sources are what both reward.